"There was an article
that came out in 1978, which said KISS had generated over $111 Million in
the retail sale of Kiss merchandise in 1978 alone. Probably the most popular
item that people bought was the Donruss chewing gum cards."-said Kiss
merchandising head Ron Boutwell in 'Kiss Behind the Mask: the officaial authorized
biography, by David Leaf and Ken Sharp
I rememeber these like it
was yesterday, always trying to find the piece of the puzzle needed on the
backs of the Kiss trading cards themselves. I've got to say that even though
they were called Kiss trading cards, I did'nt trade many of them. Yet, here
are more Kiss collectibles that Mom either threw away or sold in a yard sale.